The typical partner journey
Here, you can find guidance on a typical partner journey. We provide you with a step by step approach where you build your partnership, grow your organization, build the necessary skills, define and build a solution, and finally go to market. Below, you can find the different steps that a (partner) organization will typically go through in their partner journey. From each page (and its sub pages), you will typically find links to official Microsoft documentation and sites that might be helpful. Enjoy!
In this section of the site, we focus on the typical approach and the different steps, independent of solution area, as this information is the same for each solution area and partner journey. This in turn allows us to focus on the specifics in each solution area specific journey, which can be found via the menu on the left of the page.
0. Partnering with Microsoft
It all starts with the partnership as this allows us and you as a partner to work together in a structured way.
1. Envisioning
Evaluate your specific Partner opportunity with your MS Partner Team. Together we think about the landscape, the Microsoft platform and our joint value proposition. If the time is right to commit, we love to take you on a journey to upskill and/or build your Data & AI offerings
2. Certification and Specializations
Solutions partner & Specializations The program As a Solutions Partner for Data & AI (Azure), you demonstrate your broad capability to help customers manage their data across multiple systems to build analytics and AI solutions
3. Sales & Technical Enablement
Certifications not only give your teams a professional edge with evidence of industry recognized role-based skills. They also provide you with the knowledge & inspiration to kickstart or accelerate your solution development. Combined with your proven performance as Specialized Partner, we plan for success.
4. Design & Build
Throughout the Solution Development phase, you complete your value proposition and assure you’re set for repeatable, predictable & sustainable Customer life cycles supported by an aligned business model from a finance, sales, marketing and technology perspective.