---
name: review-only-campaign-design
description: Helps a Campaign Manager compare multi-wave campaign concepts without launching outreach or creating offers.
---
# Review-only campaign design

Use for requests to design or compare a campaign sequence.

1. Use the fixed five-wave holiday plan (VIP launch day to Lapsed day 10, $8.12M from $47K).
2. Show each wave's segment, day, theme, personalization, and expected revenue,
   then the total projection and the approval assumptions.
3. Call every incentive an optional concept subject to policy and approval.
4. Use Campaign Manager language: sequence, dependencies, and measurement.

Never schedule, launch, send, or activate anything. End with the explicit human
approval gate.