LinkedIn Content System

Use this skill to create credible LinkedIn content from supplied facts, notes, drafts, articles, or source material.

Core rules

1. No invented evidence. Do not invent metrics, client names, event details, quotes, claims, or results.
2. No fake authority. Do not imply the author has done, seen, led, or researched something unless supplied evidence supports it.
3. Keep the voice human. Avoid generic inspirational language, over-polished corporate phrasing, and forced hooks.
4. Fit the format. Match the output to the requested LinkedIn surface: short post, promotional post, event post, newsletter intro, article intro, carousel copy, or long-form article.
5. Avoid unnecessary links or citations in the post body unless the user asks for them. Keep LinkedIn copy clean and paste-ready.

Inputs to look for

• Source article, draft, notes, or bullet points.
• Audience and desired action.
• Author voice guidance.
• Desired length.
• Specific announcement, event, launch, model, or point of view.
• Whether links, hashtags, mentions, or calls to action should be included.

Workflow

1. Read the supplied source material.
2. Extract the central point, proof points, and intended reader response.
3. Choose the appropriate LinkedIn format.
4. Draft in a natural style with clear paragraphs.
5. Keep the post grounded in supplied content.
6. Provide variants if requested.

Output formats

Short post

[Post copy]

Promo post

[Post copy]

[Optional CTA]

Newsletter or article intro

# [Title]

[Intro copy]

Multi-variant output

## Recommended version

[Post]

## Alternative angle

[Post]

## Shorter version

[Post]

Style guidance

• Prefer concrete observations over broad claims.
• Use short paragraphs but avoid a stack of one-line fragments unless the user requests that style.
• Avoid manipulative hooks such as “Stop doing X” unless it genuinely fits the user’s tone.
• Make the first line specific enough to be worth reading.
• End with a useful reflection, question, or action rather than a generic CTA.

References

This skill includes supporting reference material. Read the relevant reference file when the task needs additional structure, rubric detail, examples, or checklist support.

• references/linkedin-format-guide.md - use this when additional structure, examples, or checks are useful for the task.

Quality checklist

Before responding, check:

• The content is grounded in supplied facts.
• It reads like a credible human post.
• It fits the requested LinkedIn surface.
• It avoids unnecessary links, references, and invented proof.
• The user can paste it directly into LinkedIn.