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Best Practices for Using Generative AI (GenAI) to Power Hyper-Personalization
Generative AI (GenAI) is a powerful tool for creating hyper-personalized experiences across various industries. By automating and scaling the generation of highly tailored content, recommendations, and interactions, organizations can enhance user engagement, build brand loyalty, and improve overall satisfaction. This document outlines best practices for using GenAI in hyper-personalization scenarios, with generalized insights derived from provided workflows.